Google Tag Manager Event nach Integration

Buchungsstrecke und Gutscheine

Wann	Event	Parameters	GTM Tag
Aufruf/Step Wechsel	virtual_pageview	`page`, `step`, `stepId`, `stepName`	vioma IBE - Google Analytics - Page Views
Änderung	checkout	`ecommerce.checkout` Objekt	vioma IBE - Google Analytics - E-Commerce
Abschluss	transaction	`ecommerce.purchase` Objekt	vioma IBE - Google Analytics - E-Commerce

Wann	Event	Parameters	GTM Tag
Aufruf	virtual_pageview	`page` : 'vioma VRI: PackageList	vioma IBE - Google Analytics - Page Views
Aufruf	product_impressions	`ecommerce.impressions` Objekt	vioma IBE - Google Analytics - E-Commerce
Details	product_detail	`ecommerce.detail` Objekt	vioma IBE - Google Analytics - E-Commerce

Wann	Event	Parameters	GTM Tag
Aufruf	virtual_pageview	`page` : 'vioma VRI: RoomTypeList (vri_id ^[5:1])'	vioma IBE - Google Analytics - Page Views
Aufruf	product_impressions	`ecommerce.impressions` Objekt ^[8]	vioma IBE - Google Analytics - E-Commerce
Details	product_detail	`ecommerce.detail` Objekt ^[9]	vioma IBE - Google Analytics - E-Commerce

Wann	Event	Parameters	GTM Tag
Aufruf	virtual_pageview	`page` : 'vioma VRI: ProgramList (vri_id ^[5:2])'	vioma IBE - Google Analytics - Page Views
Aufruf	product_impressions	`ecommerce.impressions` Objekt ^[10]	vioma IBE - Google Analytics - E-Commerce
Details	product_detail	`ecommerce.detail` Objekt ^[11]	vioma IBE - Google Analytics - E-Commerce

Wann	Event	Parameters	GTM Tag
Aufruf	virtual_pageview	`page` : 'vioma VRI: RequestForm (vri_id^[5:3])'	vioma IBE - Google Analytics - Page Views
Aufruf	product_impressions	`value`, `currency`, `transaction_id` ^[12]	vioma IBE - Google Analytics - Event Leads^[13]

Wann	Event	Parameters	GTM Tag
Aufruf	virtual_pageview	`page` : 'vioma VRI: RoomPossibilities (vri_id^[5:4])'	vioma IBE - Google Analytics - Page Views