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Google Tag Manager Event nach Integration
Buchungsstrecke und Gutscheine
| Wann | Event | Parameters | GTM Tag |
|---|---|---|---|
| Aufruf/Step Wechsel [1] | virtual_pageview | page, step, stepId, stepName | vioma IBE - Google Analytics - Page Views |
| Änderung | checkout | ecommerce.checkout Objekt | vioma IBE - Google Analytics - E-Commerce |
| Abschluss | transaction | ecommerce.purchase Objekt | vioma IBE - Google Analytics - E-Commerce |
Modul Pauschalenliste
| Wann | Event | Parameters | GTM Tag |
|---|---|---|---|
| Aufruf | virtual_pageview | page : 'vioma VRI: PackageList | vioma IBE - Google Analytics - Page Views |
| Aufruf | product_impressions | ecommerce.impressions Objekt | vioma IBE - Google Analytics - E-Commerce |
| Details | product_detail | ecommerce.detail Objekt | vioma IBE - Google Analytics - E-Commerce |
Modul Zimmerliste
| Wann | Event | Parameters | GTM Tag |
|---|---|---|---|
| Aufruf | virtual_pageview | page : 'vioma VRI: RoomTypeList (vri_id [5:1] )' | vioma IBE - Google Analytics - Page Views |
| Aufruf | product_impressions | ecommerce.impressions Objekt [8] | vioma IBE - Google Analytics - E-Commerce |
| Details | product_detail | ecommerce.detail Objekt [9] | vioma IBE - Google Analytics - E-Commerce |
Modul Programmliste
| Wann | Event | Parameters | GTM Tag |
|---|---|---|---|
| Aufruf | virtual_pageview | page : 'vioma VRI: ProgramList (vri_id [5:2] )' | vioma IBE - Google Analytics - Page Views |
| Aufruf | product_impressions | ecommerce.impressions Objekt [10] | vioma IBE - Google Analytics - E-Commerce |
| Details | product_detail | ecommerce.detail Objekt [11] | vioma IBE - Google Analytics - E-Commerce |
Modul Anfrageformular
| Wann | Event | Parameters | GTM Tag |
|---|---|---|---|
| Aufruf | virtual_pageview | page : 'vioma VRI: RequestForm (vri_id[5:3])' | vioma IBE - Google Analytics - Page Views |
| Aufruf | product_impressions | value, currency, transaction_id [12] | vioma IBE - Google Analytics - Event Leads[13] |
Modul Restplatzbörse
| Wann | Event | Parameters | GTM Tag |
|---|---|---|---|
| Aufruf | virtual_pageview | page : 'vioma VRI: RoomPossibilities (vri_id[5:4])' | vioma IBE - Google Analytics - Page Views |
Google Tag Manager Events nach Tag
| Tag | Event | Parameter | Module |
|---|---|---|---|
| vioma IBE - Google Analytics - Page Views | virtual_pageview | page | Pauschalenliste, Zimmerliste, Programmliste, Anfrageformular, Restplatzbörse |
| vioma IBE - Google Analytics - Page Views | virtual_pageview | page step, stepId, stepName[2:1]) | Buchungsstrecke und Gutscheine |
| vioma IBE - Google Analytics - Event Leads | generate_lead | value, currency, transaction_id [12:1] | Anfrageformular |
| vioma IBE - Google Analytics - E-Commerce | product_impressions, product_detail | ecommerce.impressions, ecommerce.detail | Pauschalenliste, Zimmerliste, Programmliste |
| vioma IBE - Google Analytics - E-Commerce | checkout, transaction | ecommerce.checkout, ecommerce.purchase | IBE und Gutscheine |
Betrifft vom User gesteuerte und Automatische Steps WechselAnchor fn1 fn1
Es wird nurAnchor fn2 fn2 pageweitergereicht im zugewiesenen GTM Tag, anbei eine Liste mit möglichen Werten:- Für Buchungen
vioma IBE: Calendarvioma IBE: Roomtypesvioma IBE: Programsvioma IBE: Insurancevioma IBE: Personal Datavioma IBE: Summaryvioma IBE: Finish Bookingvioma IBE: Finish Request
- Für Gutscheine
vioma IBE: Gutscheinvioma IBE: Personal Datavioma IBE: Summaryvioma IBE: Finish Voucher
- Für Buchungen
Inhalt
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